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POP

How visible is your product?

Product VISIBILITY is the key to purchase and a core goal for most field sales force teams.  The Power Of Presence quantifies how visible your products are and provides clear direction on how to improve it.

  

OEM

Outlet Execution Monitor.

Tracking your in-store trade standards helps to ensure that you achieve your goals and maintain your presence.   These studies are designed for each clients individual needs measuring only the relevant touch points.

  

  

COMPLIANCE

Do you get what you pay for?

Expensive trade agreements should be checked for compliance regularly to help ensure you get what you pay for.  We have found some amazing outcomes in these studies.

  

MYSTERY SHOPPING

The customers view

See your market through the consumers eyes – what really happens out there.  You will be amazed at how effective mystery shopping is at changing your key peoples behaviour.

  

  

PRODUCT QUALITY AUDIT

Will the customer come back?

In what quality is your product when it reaches the coal face.  Collecting product from the trade and quantifying the quality is essential in ensuring re-purchase.

  

  

PRICE

How competitive are you

Pricing is a core product driver in many product categories. Measuring and tracking your price competitiveness can be critical to your products success.

MAPPING AND CENSUS

Reveal surprising opportunities

See your market through the consumers eyes – what really happens out there.  You will be amazed at how effective mystery shopping is at changing your key peoples behaviour.

  

  

VOLUME AND MARKET SHARE

Assessing market size

What is the market share in my category, what is the total volume.  We can set up systems that measure and analyse or just take your data and build build online reporting dashboards.

  

  

PRODUCT FRESHNESS

Build efficiency fast

How fast is your supply chain – does it get the product to the customer in a satisfactorily fresh manner.  This study measures this.

  

FIELD SALES AUTOMATION

Build efficiency fast

If you need to have a field automation system designed and written then we can help.  We have designed and implemented many such systems – big and small.

  

  

ASSET TRACKING

Do you know were they are?

Were is all my field material.  Fridges, freezers, displays, signage and other valuable field resources can be found and checked quickly and easily by our peolpe.

  

  

AD HOC

Collect and analyse anything.

If it can be measured, then we can measure it.  We have located, counted and measured many varied items over the past 20 years - nothing surprises us anymore.

  

  

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