Compliance
	Our compliance systems are built for companies that are keen to maximise their trade spend by ensuring the placement is maximised, correct, and mainatined over the agreed time frame. In one recent example we created a compliance system for a company that was concerned that the trade dollars they were spending in-store through negotiated deals were not delivering the agreed outcome.  So we built a Promotional Tie Up system with fast online real time reporting (shown below) that quantified the compliance they were attaining.
They were right to be concerned. Initial compliance was measured at just 30% in some channels.   Soon after the results of the system were linked to the size of the trade dollar reward, compliance went to 90%.   By providing the result of the compliance audit swiftly all parties were able to quickly manage the situation and arrive at a satisfactory outcome.
Compliance auditing has a great deal of impact on the delivery and performance of your trade agreements and the benefits you receive from them are realised in increased sales.     By ensuring all your promotions are executed, your sales will increase.  and you will know that your company’s investment is being spent well on promotions that are really occurring.    Random store auditing will result in much higher implementation of the compliance program and the benefits are noticeable in terms of increased sales and return on investment. What sales increases could you expect if your compliance levels went from 30% to 90%.  Do you even know what level of compliance you are getting across the entire negotiated promotional period.  We can help.  Contact us today.